Advocate
Educate
Integrate
Innovate
Advocacy is a marathon, not a sprint.
What is Advocacy?
Advocacy is presenting the best evidence, to the right people, in the best format, at the right time. Advocacy is about shifting the narrative through compelling stories, opening doorways of influence to provide pathways to change.
Why is Advocacy Important?
Advocacy is an enabler that shifts the dialogue from complaint, disbelief, discouragement, and the perspective that ‘nothing will change’, to hope, inspiration, agreement, endorsement, and validation through policy change.
Effective advocacy builds relationships, resolves conflict, and bonds similar and dissimilar groups together. Advocacy provides a road map for all stakeholders – sectoral and multi-sectoral.
Advocacy is critical to shining a light on unmet need, areas of greatest suffering, and suggesting an evidence - based way forward. Effective advocacy can change national policy, funding provision, and radically improve the lives of everyday people.
How We Help
- Working in a culturally appropriate environment, where those closest to the issues are at the centre of problem solving, we:
- Build advocacy capabilities of health workers at all levels
- Develop advocacy strategies and implementation plans
- Assist health workers to research, assimilate and present the evidence for multiple audiences
- Evaluate advocacy plans, campaigns and impact